Commissioned by The Amplifier Foundation for the 2017 Climate March. Here I’ve detourned/reworked a 1915 British World War I recruitment poster. My goal is to both equate the seriousness of our current climate crisis with one of the bloodiest wars humans have seen, but also playfully jab at the extremes we tend to go to in order to pretend things are “normal.” There is no normal anymore.
Climate War by Josh MacPhee is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.